PLM for Outdoor & Performance Brands

Built to perform: Activewear PLM for outdoor brands

Outdoor & performance gear is built on precision, technical layers, advanced trims, innovative materials and fast-changing consumer expectations. When products must perform outside, your development process has to perform inside.

Delogue is your collaborative product development platform, an activewear PLM that keeps teams and suppliers aligned. This means fewer errors, quicker calls, and stronger margins on the technical collections your brand is known for.

Keep technical specs under control with Activewear PLM

A single outdoor jacket can involve dozens of components, layers, panels, membranes, insulation, stretch zones, vents, zippers and taped seams. Each element must perform in real conditions, and even small construction or fit changes can impact durability and movement. Without a structured setup, it becomes difficult to keep track of what was updated, tested or approved.

PLM for Activewear that enhances creative freedom without losing control

Activewear design teams balance two worlds: the technical demands of performance gear and the creativity that makes products desirable. 

A pair of running tights or a midlayer jacket must meet movement, climate and durability requirements, but it also has to express the brand, follow trends and resonate with the user. Managing fits, colour stories, branding rules and activity-specific variants across seasons quickly becomes difficult without structure.

In Delogue’s activewear PLM, style creation is simple and organised. Designers can build base styles and spin off variants by activity, climate, gender or region. Design files link directly to each style, making it easy to visualise collections across seasons and segments while staying aligned with technical constraints. Creativity stays high while chaos stays low.

Materials that perform, suppliers that stay aligned

Sourcing for outdoor and performance products is a constant trade-off between price, durability, sustainability and technical performance. Fabrics have to perform - and suppliers often offer several options, each with its own MOQ and paperwork.

It’s hard to know what’s approved for each style when key information is spread across different places.

Protect margin on seasonal drops with one connected PLM for Activewear

Outdoor margin can disappear quickly. When assortments change quickly, it’s hard for buying and category teams to keep costs under control.

One fabric update for a winter shell, a changed MOQ on a trail short or a late quote from a trim supplier can shift margins before anyone notices. When calculations sit in scattered sheets, it becomes difficult to trust what is actually going into order.

In Delogue’s activewear PLM, costing is built directly on the style. Teams can add component-level costs, update fabric prices and instantly see the impact in the landed cost. Suppliers can upload quotes and MOQ’s themselves, ensuring calculations always reflect the most recent information. This gives outdoor brands early visibility and control, instead of discovering margin problems when products are already on the way out.

Telling the same performance story everywhere

Outdoor and sport products depend on a clear and consistent story. What the garment is built for, which conditions it performs in, and why specific features matter. But in many teams, that story gets siloed. 

Use cases live in one file, test results and certifications in another, and care labels or attributes hide in local folders. The outcome is messaging that shifts from market to market, and product information that needs to be rebuilt for every channel.

Collaborative activewear PLM - a faster route to market

In outdoor & performance, timing makes or breaks the season. With plans moving quickly, brands need tight alignment to keep launches on track. But when teams and suppliers aren’t working in one shared workflow, development drags - and issues surface when the calendar has no room left.

Delogue works as the workflow engine behind the product process. Teams and suppliers collaborate in one structured flow, all using the same live data. Templates, specs and previous styles can be reused to build new variants faster, whether it’s a new insulation level, a different panel layout or a climate-specific update. 

Approvals, comments and changes stay in one place, so fewer details are lost and fewer surprises appear at the last minute.